Advertising Products Media Products About Us Contact Us

To submit a news item send an email to press@mountainnews.com.


The Industry Report is published by Mountain News Corp., which also publishes OnTheSnow.com

Editor-In-Chief:
- Craig Altschul

Executive Editor:
- Roger Leo

President & Publisher:
- Rob Brown

Managing Director:
- Chad Dyer

Advertising Information:
- sales@mountainnews.com

Subscriptions:
- Subscribe To Industry Report
-
- What is RSS?

Archives:
- September 2009
- August 2009
- July 2009
- June 2009
- May 2009
- April 2009
- March 2009
- February 2009
- January 2009
- December 2008
- November 2008
- October 2008

Recent Posts:
- Destination Outlook: 'A Socially Embedded Frugality'
- 'Drive To' Outlook: Half Full Or Half Empty?
- Economic Outlook: Cloudy, But Periods Of Sunshine
- Weather Outlook: 'Oh, My'
- OnTheSnow.com Visitors Outlook: 'We'll Ski, Ride More'
- The Wildcard: Will Swine Flu Keep Families Home?
- The 'New' Industry Report
- SPONSOR: Reach UK Skiers, Riders At Birmingham Ski And Board Show
- Innsbruck: Selling A Safari In A City That Sells Itself
- The Good Old Summer Time That Wasn't; But, Was It Habit Forming?



« Previous Story | The Industry Report Home Page | Next Story »

Ski Utah Big Winner In Marketing Sweepstakes

By Craig Altschul
August 16, 2007

Utah Powder
Ski Utah was the largest recipient - $250,000 - from grants doled out by the Utah Board of Tourism Development last week.

The State's Cooperative Marketing Program provided $2.25 million in matching funds to cities, counties, travel regions, and nonprofit destination-marketing organizations that show what the Board believes are reasonable prospects of gaining a return on investment.

"We are sure this funding will enable us to have a strong impact on the success of the coming season," Ski Utah President Nate Rafferty told the Salt Lake Tribune. "Our plans greatly complement those of the state and will help to enhance the appeal of Utah as a tourist destination."

Other ski entities getting funds were the Alta Resort Association ($40,000); the Salt Lake Convention & Visitors Bureau to promote its Ski Salt Lake program ($150,000); and the Park City Chamber Bureau ($223,000).

« Previous Story | The Industry Report Home Page | Next Story »

Email To A Friend



Post a comment




© Mountain News Corporation